PRESS ROOM
LATEST PRESS RELEASES & ANNOUNCEMENTS
2024
TORONTO, ON – March 1, 2024 – Native Touch, a leading Canadian ad tech company, has announced its acquisition of M32 Connect, a prominent technology firm specializing in helping digital publishers and retailers to understand, control, and monetize their data….
2023
Montreal, December 12, 2023 – Le Devoir is expanding its range of digital advertising services by launching the “Self-Service Advertising” platform. Starting today, this platform will allow advertisers to independently create advertising campaigns on Le Devoir’s website….
USED.CA UNVEILS IMPRESS AD STUDIO: EMPOWERING LOCAL BUSINESSES WITH SELF-SERVE ADVERTISING
Victoria, BC – Sept. 21, 2023 – Used.ca, in its relentless pursuit of helping clients reach broader audiences affordably, proudly announces the launch of its new self-serve advertising portal, Impress Ad Studio. This cutting-edge tool, developed in collaboration with Canadian-based M32 Connect, empowers advertisers to optimize their advertising campaigns on Used.ca, a trusted Canadian-owned brand…
MONTREAL, Quebec – August 24th, 2023 – M32 Connect proudly announces that Chronogolf.com from Lightspeed has selected M32 as a monetization partner to optimize its ad stack and launch its new Self-serve ad center. This partnership exemplifies M32’s commitment to providing state-of-the-art monetization solutions and aligns with Chronogolf’s dedication to innovative technology…
MONTREAL, Quebec – July 20th, 2023 – M32 Connect has been at the forefront of numerous industry initiatives in the face of the impending legislation. These initiatives include the spearheading of the Ourlocamedia movement, co-founding and operating local news collectives, and launching dedicated platforms for hyperlocal advertising demand…
M32 CONNECT ANNOUNCES MAJOR UPDATES TO SELF-SERVE AD CENTER:
MONTREAL, Quebec – July 5, 2023 – M32 Connect, a trailblazer in digital monetization platform development, continues to innovate with new advertising solutions to optimize revenues for media publishers and diversify ad campaign formats available to advertisers….
M32 CONNECT SECURES GOOGLE CERTIFIED PARTNERSHIP PROGRAM (GCPP) CERTIFICATION:
MONTREAL, Quebec – June 7, 2023 – M32 Connect, an industry-leading digital monetization platform designed for publishers and retailers, is thrilled to announce its certification by the Google Certified Partnership Program (GCPP)…
PELMOREX LAUNCHES SELF-SERVICE “ADVERTISING STUDIO” TOOL
OAKVILLE, Ont. – May 24, 2023 – Pelmorex Corp. announced today that its new self-service advertising studio, “Advertising Studio”, is now available for local businesses to advertise on its owned and operated digital platforms, The Weather Network and MétéoMédia. This innovative tool was developed using the technology of Montréal-based M32 Connect. Advertising Studio will enable advertisers to optimize the creation and distribution of their advertising campaigns on The Weather Network and MétéoMédia’s trusted and brand-safe platforms, where Canadians go to get their personalized weather.
2022
Montreal, October 12, 2022 – Montreal-based start-up M32 Connect, Canada’s largest local media ad operator, is proud to be one of the founding members of LNC, the Local News Collective…
M32 CONNECT INTRODUCES NEW FEATURES TO ITS SELF-SERVE AD CENTER PLATFORM
Montreal, September 15, 2022 – In a spirit of innovation and flexibility, M32 Connect added new features to its self-serve Ad Center platform, including the ability for advertisers to upload and use their own ad creatives. Moreover, the company’s network continues to grow with the addition of new clients and partners, now making M32 the largest local media advertising operator in Canada….
RESEARCH RESULTS OF THE M32 R&D PROGRAM IN ARTIFICIAL INTELLIGENCE
Montreal, March 17, 2022 – As part of its research and development program in artificial intelligence in partnership with the École de Technologie Supérieure de Montréal, M32 Connect would like to congratulate Huu-My NGUYEN and Pascal Giard for the recent publication of their study…
2021
M32 ADVERTISING CENTER: A NEW TURNKEY PLATFORM FOR SMES
Montreal, December 14, 2021 –Quebec-based company M32 Connect launched its Advertising Center today. It is the first self-service e-commerce platform providing local web media a turnkey solution for automating the sale of their advertising space. For businesses, it is a simple, effective, and accessible tool to carry out marketing campaigns of any scale and reach Quebec consumers.…
Montreal, July 6th, 2021 –Since last spring, M32 Connect has been consistently expanding both within Canada and internationally and has strengthened its position as a leader in Quebec. …
Montreal, February 25th, 2021 –Here’s the latest on M32’s projects, which are focused on innovation and the growing needs of our clients.…
Montreal, February 25th, 2021 –M32 kicks off 2021 with several new service and monetization agreements for publishers…
2020
A LOOK BACK AT 2020 AND ITS MAIN DEVELOPMENTS
Montreal, December 15th, 2020 –Despite the year’s challenging circumstances, 2020 was still marked by a number of major projects for M32. …
BUYERS’ PORTAL: MEDIA BUYING MADE EASY
Montreal, December 2nd, 2020 –The M32 team is pleased to announce the launch of our latest innovation: the Buyers’ Portal. We created this platform to better support media buyers, making it easier to find and buy ad spaces from local media.…
LAUNCH OF THE M32 INTELL MODULE: LEARN FROM YOUR DATA TO MAKE BETTER BUSINESS DECISIONS
Montreal, August 26th, 2020 –Since the creation of M32 Connect, we’ve shared a very clear vision and objective: helping publishers understand and manage the complexity of digital monetization across various formats, platforms and technologies to maximize their revenues. … [Learn More]
M32 PROMOTE THE VALUE OF OUR LOCAL MEDIA
Montreal, May 14th, 2020 –The M32 team continues to be proactive in supporting the vitality and sustainability of local media and publishers. We are extremely proud to be part of an innovative initiative that, through the consolidation of the driving forces of the community, will allow us to continue to promote the unique value of local media. … [Learn More]
Montreal, April 30th, 2020 –To answer requests from our users and better meet their needs, further improvements have been made to the portal to facilitate the optimization and monitoring of the monetization. … [Learn More]
A NEW AND USEFUL SUPPORT SECTION COMING TO THE M32 PLATFORM
Montreal, February 20th, 2020 – Montreal-based ad tech and analytics company M32 Connect is announcing a new update to M32 Platform …
2019
2019 YEAR IN REVIEW AT M32
Montreal, December 12th, 2019 – Montreal-based ad tech and analytics company M32 Connect is sharing it’s list of 2019 achievements and more … [Learn More ]
NEW AD FORMATS AND IMPROVEMENTS TO THE M32 PLATFORM
Montreal, November 22, 2019 – Montreal-based ad tech and analytics company M32 Connect announced the launch of a new ad formats and improvements to the m32.report platform. … [ Learn More ]
M32 LAUNCHES A GROUNDBREAKING WHITE PAPER ON PROGRAMMATIC THAT WILL HELP PUBLISHERS BETTER UNDERSTAND AND APPLY MONETIZATION STRATEGIES
Montreal, November 5, 2019 – Montreal-based ad tech and analytics company M32 Connect today announced the launch of a new white paper called “Your Programmatic & Digital Media Monetization Primer”. … [ Learn More ]
M32 CONNECT PARTNERS WITH ÉTS TO LAUNCH A RESEARCH AND DEVELOPMENT PROGRAM
Montreal, September 17, 2019. M32 Connect is launching a research program in collaboration with Pascal Giard, Associate Professor of Electrical Engineering at École de technologie supérieure (ÉTS) … [ Learn More ]
M32 CONNECT LAUNCHES ITS DATA MANAGEMENT PLATFORM TO ALLOW PUBLISHERS TO SEGMENT THEIR AUDIENCE
Montreal, May 7, 2019. M32 Connect adds a critical element to the services of its new technology platform: a Data Management Platform that allows publishers to transform their data into audience segments… [ Learn More ]
OCNA CHOOSES M32 CONNECT AS ITS TRUSTED PARTNER TO SUPPORT ITS MEMBERS AND ITS AD*REACH NETWORK
Montreal, April 4, 2019. M32 is proud to partner with OCNA, the Ontario Community Newspapers Association, to help them harness their digital transformation and manage the addition of digital offerings to their Ad*Reach network… [ Learn More ]
M32 ANNOUNCES THE FIRST MULTIMARKET MONETIZATION PLATFORM IN CANADA AND THE LAUNCH OF ITS NEW WEBSITE
Montreal, March 28, 2019. Following the recent announcement of its new branding and management structure, M32 Connect is now proud to announce a major and unique innovation within the Canadian digital monetization and advertising industry… [ Learn More ]
M32 MEDIA BECOMES M32 CONNECT AND ANNOUNCES A NEW MANAGEMENT STRUCTURE TO SUPPORT ITS NATIONAL AND INTERNATIONAL GROWTH
Montreal, March 26, 2019. While M32 begins its third year of operations, its successful development in Quebec and Ontario, combined with its long-term vision, led M32 to redefine its brand as well as its management structure to sustain a strong growth. [ Learn More ]