Our
Insights
Slider

M32 CANADIAN PROGRAMMATIC INDEX

Our index is showing the average percentage of the programmatic revenues generated by our publishers versus their direct digital sales.
This Index should be used as an average indication only, as this information can differ from a publisher to another and from a market to another.

Monthly Average (%)

THOUGHT LEADERSHIP

Unified First-Price Auction

Two important updates have been announced earlier by Google and will be deployed on GoogleAd Manager in the coming months: (1) Your inventory in the Ad Exchange will gradually transition from a second-price to a first-price auction (2) Open auction pricing rules will be replaced by unified pricing rules Read More
unified first auction price

CONTACT US

HOW CAN WE HELP YOU?

  • Ask us your questions
  • Share your feedback
  • Book a demo to see our platform in action
  • Join our publishers and embrace the new monetization wave
  • Explore Life at M32 and join our team
  • Request your access to our publisher’s inventory

12 + 5 =

Subscribe to our publishers’ newsletter

PARTNERS

Share This